An exclusive addition to the Air Max dynasty, these shoes defined the era in which they debuted, and those that followed. They’ve been on sale around the world for nearly two decades without a break, coming in hundreds of color combinations and varied constructions, including leather editions, mega style changes, and slip-on designs. The latest update to the Air Max Plus was an unofficial makeover. In some territories, they are better known by the letters “TN” which stand for the Tuned Air unit they debuted. Now they are called that everywhere.
The importance of this cult model is well known, but its origin is less so. Designed by industry veteran Sean McDowell, the shoe combines unrivaled aesthetic clout with three never-before-used construction techniques. Below, McDowell shares his memories of creating a classic for racers.